Mobilizing the Private Sector in the Fight Against Climate Change
Mobilizing the Private Sector in the Fight Against Climate Change
By Christopher Cundari
Over the past few decades, China has become the world’s largest emitter of greenhouse gasses. The process of rapidly becoming a global economic engine has led to extreme conditions in air pollution. It is estimated that 1.6 million people die from air pollution in China annually, representing nearly one in every four deaths in the country. Cities are becoming so engulfed in smog that there are days where you see nothing but white clouds in the sky. Middle-class uproars have given leadership a reason to push forward efforts to drastically reduce air pollution.
Why
is the Chinese government willing to go to extreme lengths to combat pollution?
How does their situation differ from ours domestically?
In
China, pollution has become visible. Visibility of a problem makes it tangible,
and tangibility makes it real. If extreme air quality conditions are occurring
in China where it can be visually experienced, does that mean that climate
change issues don’t exist at home because it is more abstract?
From
late November to early December of 2019, I had the honour to be selected as a
Canadian delegate representing United Nations Association in Canada
at the UNFCCC’s
annual climate change conference, COP25,
in Madrid, Spain. During my time at the conference, I had the pleasure of
learning everything I could about climate science, international policy, and
initiatives other countries are taking within agriculture, infrastructure,
energy, health, and transportation, among other topics.
In
order to deliver the Paris Agreement commitment to limit global warming to
1.5°C compared to pre-industrial levels, carbon emissions would have to decline
by 45% by 2030 and reach net zero by 2050. It is estimated that this will
take US$6.9 trillion annually to finance. The amount of investment needed in
infrastructure will require not only public financing and NGOs, but an
activation of the private sector as well.
With
the information I have, I believe there are two key ways to do so. First,
making businesses pay for the true costs of production by adding externalities
into the price of goods. Second, making it easier for those businesses to
invest in green production methods by mobilizing climate finance.
Adding Externalities into The Cost of Goods
H&M
is a global brand and a leader in the fast fashion movement. You may have
purchased a shirt from H&M for $10 or a blazer for $20. In the moment of
purchase, have you ever thought of all the additional costs you aren’t paying
for but someone else is? The workers in a developing nation killed in factory
fires, the massive environmental pollution from textile production, and the
piles of waste from the low-utilized fast fashion pieces. What if the true
costs of those goods were reflected in the price? There is a price tag attached to the low price.
Theoretically, if companies that produced cheap products were forced to add the costs of these externalities into the price of the product, consumers would have to pay more for the goods in order for the businesses to maintain profitability. In this scenario, there is the potential for innovators and entrepreneurs to develop green manufacturing facilities that have less external costs associated with production. If these costs were less than traditional methods, there is a logical case for businesses to switch to sustainable production to then have a competitive edge and offer a lower price to consumers. Not only will it make sense socially, but financially as well.
Generally,
consumers don’t make purchase decisions because of sustainability, they make
them based on value (usually as a factor of quality and price). If the value of
sustainable products overtime outweighs the value of unsustainable production,
it is much easier to influence business decisions which ultimately impact
consumer decisions. This change is possible when the sustainable business
opportunities becomes more profitable. That starts with including the costs of
externalities in the production of goods.
Mobilizing Climate Finance and The Greening of Portfolios
In
September of 2019, the furniture giant Ikea (specifically Ingka Group)
announced that it will produce as much renewable energy as the energy it
consumes. Ikea has spent $2.5 billion euros over the past decade investing in
renewable energy infrastructure. Though this may seem like an added cost and a
marketing play, CEO Jesper Brodin believes otherwise:
“Being climate smart is not an added cost. It’s actually smart
business and what the business model of the future will look like ...
Everything around fossil fuels and daft use of resources will be expensive.”
Ikea
has a highly profitable business to finance the green infrastructure and
support the long-term business case. But for many companies, it’s much more
difficult to justify the investment when short-term profitability is
prioritized over long-term sustainability and when financial institutions view
the green economy as ‘still in pilot’ and therefore a risky investment.
Though
green economy initiatives may seem riskier, climate change exposes financial
institutions to a lot of risk. This is a result of having a large portion of
capital tied up in brown economy (fossil fuel based) investments. There are
physical risks from infrastructure damage, transition risks with the reassessment
of asset prices as changing costs become apparent, and asset risks where
embedded valuation of fossil fuel reserves under new emissions targets may
never be allowed to be used.
The
question then becomes, how do we de-risk green economy projects for a more
sustainable financial future?
I
believe this lies in three areas:
1.
Improving the risk assessment of
investments
2.
Making green projects more ‘bankable’
3.
Incentivizing financial institutions to
invest in green projects.
1. Improving the Risk Assessment of
Investments
Climate-related
risk disclosures can be challenging. At COP25, I learned how complex the
interaction of climate science, public policy, economics, and financial markets
really is. The interconnected global supply chains and intersecting regulatory
and operating environments makes matters even more difficult. In addition,
standards for what constitutes “green finance” are high-level, fragmented and
voluntary. When coupled with economic incentives, loosely constructed standards
and definitions that are unenforceable can lead to greenwashing.
Regardless
of these challenges, better disclosure of climate-related risks is necessary to
steer investment towards initiatives that reduce the world’s dependency on
fossil fuels. Not only is this important to improve the environment, but also
to reduce the real risks that financial institutions own but have yet to
disclose. In addition, standardized measures of carbon intensity for specific
assets is key to properly assess the long-term risks of brown investments. This
will comparatively reduce the perceived riskiness of green investments.
2. Making Green Projects More ‘Bankable’
High
level, financial institutions will go towards reliable assets and a low risk of
return on their capital. Essentially, too few projects are meeting the
“risk-return” profile that traditional investors are interested in. There is
not a lack of financing, only a lack ‘bankable’ project.
Preparation
is an essential step in achieving project bankability and meeting market
risk-adjusted return requirements. As a result, there must be a bridging of the
gap between information and capacity to mobilize technical expertise.
Without this information, it is difficult for financial institutions to price
climate-related risks and opportunities effectively.
3. Incentivizing Financial Institutions to
Invest in Green Projects
In
addition to increased information, incentives are an important
driver. Traditional financial institutions are primarily regulated through
risk-weighted assets, which are based on historical information and expert
analysis. They rarely take into account longer-horizon, hard to measure risks
such as climate change. As a result, the public sector should leverage their
toolkit of incentives (i.e. interest subsidies, different rates of discounting,
guarantees, capital grants, etc.) to nudge financial institutions to allocate
capital into green investments. As a result, this will align short-term
incentives with the long-term horizon.
The Path Forward
Climate
change is a global problem. Not only because every country is contributing to
it and experiencing its effects (inequitably), but because of how carbon
dioxide mixes into the air and is distributed across the globe over a few
years. Production in China is affecting the air at home and vice versa.
Achieving
the 1.5°C goal of the Paris Agreement will require significant public policy
interventions, changes in individual lifestyles, and companies adapting their
business models and investment choices. This presents an unprecedented
collective action problem with many risks and opportunities that will shape the
new economy. Between public institutions, development banks, traditional
financial institutions, and private companies, climate financing capacity and
mechanisms will be critical in the private sector's shift to green investments.
We
live in a world where you cannot rely on the morality for people to make the
right decision. You must make it easy for them to make the right choice through
value creation. The faster we as a society can internalize this, the faster we
can implement structural changes to mobilize the private sector in the right
direction along a greener path forward.
We
have tackled major climate risks as a society before. Look no further than the ozone crisis for evidence. If we have done it in
the past, we can mobilize as a collective to do it again.
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